| Ipod is a popular brand of portable media | | | | |
| players designed and marketed by Apple Inc. | | | | Â |
| As of now, the current product line includes | | | | |
| the hard-drive based ipod classic, the | | | | IPod has won several awards ranging from |
| touch-screen ipod touch, the video-capable | | | | engineering excellence to most innovative |
| ipod nano, the screen less ipod shuffle and | | | | audio product. In addition to its reputation |
| iphone. Ipod classic models store media on an | | | | as a respected entertainment device, the ipod |
| internal hard drive, while all other models | | | | has also become accepted as a business |
| use flash memory to enable their smaller | | | | device. |
| size. The newest ipod in the market today is | | | | |
| capable of holding 80GB up to 20,000 songs, | | | | Government departments, major institutions |
| up to 25,000 photos and up to 100 hours of | | | | and international organizations have turned |
| video. | | | | to the ipod as the delivery mechanism for |
| | | | business communication and training. |
| Â | | | | |
| | | | IPod has also gain popularity for use in |
| The ipod has been upgraded many a times and | | | | education. Apple offers more information on |
| each significant revision is called a | | | | educational uses for ipods on their website |
| 'generation'. Each new generation usually has | | | | including a collection of lesson plans. |
| more features and refinements while typically | | | | |
| being physically smaller and lighter than its | | | | Â |
| predecessor does, while retaining the older | | | | |
| model's price tag. | | | | Already ipod generation has replaced the |
| | | | radio DJ, creating endless play lists of |
| Â | | | | music designed to suit individual's mood. |
| | | | This attitude is now spreading to the |
| Lifestyle is the way we define who we are | | | | broadcasting sector with PVRs, You Tube and |
| through what we purchase and further confirm | | | | video ipods doing for television schedulers |
| us as cultural subjects. Apple's widespread | | | | what is ipod did for radio DJs. |
| marketing campaigns have led to the ipod's | | | | |
| reputation as an easy-to-use, stylish device | | | | Â |
| among today's buyers. | | | | |
| | | | Overall, ipod has revolutionized the way |
| Â | | | | people in this current society consume music. |
| | | | People can now enjoy music anywhere in the |
| This age is all about ipod generation- a | | | | world. This can be largely attributed to |
| group of tech-savvy, connected consumers who | | | | Apple's innovative and creative marketing |
| have largely grown up in the PC age and for | | | | team. It has changed the lifestyle of not |
| whom the internet is an integral part of | | | | only the young people, but also of the older |
| everyday life. | | | | ones. |