| Today, Smartphones have become the daily necessity | | | | of utility and features of these devices have been |
| for corporate users and next generation. They are not | | | | increased significantly. Experts are calling the devices |
| only revolutionizing the mobile phone industry, but also | | | | as mini computers that provide similar functions and |
| changing the way we use computers. It is reported | | | | predict that Smartphones will be the most important |
| that Smartphone sales are expected to rise 22% in | | | | computing appliance for employees going forward by |
| 2009. However, due to global recession, the demand | | | | surpassing laptops. |
| for the mobile handsets will see a slump of 21% in | | | | Expensive sells |
| 2009, according to a research firm. | | | | These devices are feature-rich mobile handsets |
| Majority of telecom vendors like Nokia, Motorola, and | | | | running on mobile operating systems. They will perform |
| Sony Ericsson had been either suffering from sharp | | | | functions similar to PCs and therefore expensive. |
| losses or fighting hard to stay profitable. But, why | | | | However, market economists suggest that in the |
| Smartphones are not suffering in the recession? The | | | | recent downturn, middle market suffers the most; |
| multimedia factor and wide variety of entertainment | | | | therefore, the Smartphone sales remain unaffected. |
| that Smartphones offer are the basic reasons for their | | | | But, they are getting cheaper as Apple decreases the |
| popularity. The other reasons for the success of | | | | price of its iPhone 3G and Blackberry Curve is |
| Smartphones in the market are: | | | | available for about 15K. You can purchase a |
| Information on the move | | | | Smartphone for $200 or less. |
| Smartphones can help you stay better organized and | | | | Further, Smartphones like Apple’s iPhone, |
| track information on the move. With various | | | | Blackberry devices and Palm latest releases have |
| Smartphone’s apps, you can check and search for | | | | been showing positive growth in the period. Microsoft, |
| information like budgets, project hours, FedEx | | | | the software giant had also predicted that in the |
| shipments, password data, and even taxicabs. Users | | | | upcoming years, the Smartphones will hold the 30% |
| can check and push their e-mails on the devices. | | | | share of the total market and half of the value of the |
| Using various social networking sites is easier than | | | | mobile phone market. |
| before due to options of QWERTY keyboards or | | | | Smartphone’s future |
| resistive touchscreen in the devices. It is reported that | | | | Various analysts predict that the Smartphone can |
| about 18.3 million Smartphone users had accessed | | | | deliver BI at a low cost in future. However, using such |
| social networking services from their handsets in July | | | | devices to review and administer the business |
| 2009, according to analytics firm Nielsen. | | | | intelligence data is still in development, but expected to |
| Latest software solutions | | | | grow in future. BI analysts suggest that due to growth |
| After the introduction of Microsoft Windows Mobile 6.5, | | | | in user-friendly BI applications and its real time utility will |
| Google’s Android, Palm’s WebOS, Nokia’s | | | | create demand for mobile BI. Mobile BI will be less |
| Symbian and Maemo 5 platform, and the latest | | | | complex and will help in the cost cutting to various |
| Samsung ‘bada’ operating system, the horizon | | | | types of ndustry like marketing and transport sector. |