| Phone's Appearance | | | | they let a phone have many of the features available |
| Famous phones from brand names often have very | | | | to older generation phones and cost less to boot (and |
| large teams of researchers whose job is to design the | | | | being easy to obtain). |
| look and feel of a phone. They devote many hours to | | | | 3. The Phone's Operating System (OS) |
| playing around with different designs and looks in an | | | | Phones from famous name brands very commonly |
| effort in an attempt to produce a phone with a good | | | | have made an OS that that is unique for their phone, |
| look and does not exceed the pricing that the phone is | | | | for example OS X on the iPhone or BlackBerry OS on |
| set to be marketed at. | | | | their smartphones. When a company wants to save a |
| Off brand phones made in China rarely will do this. | | | | little money they get rights to use another companies |
| They usually will purchase a pre made case mold and | | | | OS (such as Windows Mobile) and use them as is, or |
| then fill that with their own components. These | | | | change them to make them look unique. |
| moldings very commonly will have similarities | | | | Chinese non brand phones will most often use the |
| internationally famous brands like the iPhone or a | | | | same OS, aka the nucleus OS. For Chinese phone |
| BlackBerry, and this practice unfortunately makes | | | | makers, this is a very good choice as this operating |
| many Chinese made phones look like wannabe | | | | system is known for being very easy to program for, |
| copiers (in fact, that often is exactly what they have in | | | | having very little demands for processing power |
| mind when they buy the molding in the first place). The | | | | (necessary since the phones are using the low power |
| very basic reason, besides using already famous | | | | MTK chips), being very reliably available for purchase, |
| brands well know designs to boost their own sales, is | | | | and still giving the ability to make a phones interface |
| that it is less expensive to buy and use phone moldings | | | | look slick if done right. All together, this adds up in costs |
| made by other companies than it is to be like the big | | | | of time and money when the new phone is being |
| boys and invest in the research process (not to | | | | developed. |
| mention finding reliable partners to mass produce your | | | | 4. The Phone's User Interface (UI) |
| mold). | | | | Phones from famous brands will use a user interface |
| 2. The Phone's Internal Chipset | | | | that is custom tailored to their platform built based |
| Branded phones use a wide variety of internal chipsets | | | | from their OS. This is so they can have a unique look |
| for the cell phones that they make. Often these chips | | | | and feel that separates them from other cell phones. |
| that are used are done so based on performance | | | | Chinese off brand phones are also able to make a |
| given vs cost of purchase. Chipsets with high MHz | | | | myriad of different user interfaces even if they are |
| processing speeds are paramount to being able to run | | | | only using the nucleus OS. Many times however, they |
| some of the latest apps and functions, so most often | | | | use this ability not to make a brand new UI that could |
| they will be seen in the latest smartphones. Lower end | | | | distinguish them from other UIs, but to make the UI look |
| phones on the other hand can use chipsets that have | | | | and act like one from a famous phone. This is done |
| a lower processing speed, making the price much | | | | either to make the UI match the phone's molding (also |
| lower in comparison. | | | | patterned on branded phones) or a quick and dirty |
| Non brand phones made in China are almost without a | | | | way to make an interface that looks great and |
| doubt going to have a MTK chip within. The MTK chips | | | | already has wide acceptance. An copied interface |
| from MediaTek Inc currently have two generations | | | | most often seen on these phones is the iPhone's |
| that most phones use. | | | | famous icon interface. |
| The first generation (MTK6225) will often be used for | | | | All around, all of these non name brand phones actually |
| lower cost phones, and besides allowing all the | | | | do have the possibility of making some devices that |
| standard phone functions, also allows touchscreen | | | | really are different (both in design and in system) as |
| control, WAP internet browsing, and some basic media | | | | famous brand name phones, but seeing as they |
| functions (like a camera/ video camera, MP4 player, | | | | mostly can't compare with the big boys in terms of |
| MP3 player, ect).for higher end phones, there is the | | | | available money they will use any shortcuts possible. |
| second generation MTK6235 with a higher processing | | | | One piece of advice I offer is that anyone looking to |
| speed available making lager screens possible, | | | | buy "branded" goods from China take very good care. |
| cameras with higher resolutions, gsm EDGE available, | | | | They may offer "Real" cell phones at ridiculously low |
| and internet connection via Wifi. | | | | prices, and even when looked at live they might even |
| MediaTek Inc's chips are not in the same league with | | | | look just like a actual model, but it is possible they are |
| chipsets from famous name brands if looked at from | | | | not. Keep that in mind when you purchase your phone |
| potential power and speed, however, to the Chinese | | | | from China. |
| no name cell phone makers, they are a boon since | | | | |